How to earn it

  • Yvonne Döbler

With the wind.

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Boat builder. Constructing a boat is a big entrepreneurial risk for a small company. Development work consumes a lot of time and capital. And success is uncertain. For master boat builder Markus Glas it has already been worth it once. Now he's trying again.

"In principle, every boat we have developed has always had something to do with the period of my life," says Markus Glas: "Actually, I build boats from the target group for the target group".

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  • Mariella Bauer-Hallberg

The down-to-earth.

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Hidden champion. Being economically successful is not always easy, even for a globally operating electrical engineering supplier. In a family business, the difficult task of reconciling the representatives of the various family tribes and generations comes under one roof. Daniel Hager, CEO of the Hager Group, has found solutions to both challenges.

Daniel Hager laughs briefly when confronted with the well-known statement that the family is the greatest advantage of a family business, but also its greatest disadvantage. Then he hesitantly says: "Let me put it this way: When the family is united, everything can go very unbureaucratically. But if family conflicts are brought into the company, it can also be hell. Because we are always in a field of tension between ego, power and money."

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  • Antje Annika Singer

A city emerges.

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Real estate development. In the east of Munich, a city grows within a city. The plant district comprises 38 hectares, 600,000 square meters of floor space, 1,000 apartments and 300,000 square meters of new construction. Three and a half years ago Werner Eckart (right), initiator and visionary head of the construction project, presented his plans in private wealth (04/13). Now the head of the Pfanni dynasty has landed a special coup.

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  • Dr. Günter Kast

Guardian of the Legacy.

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Succession. Magdalena Messner, 29, has been the administrator and majority shareholder of the Messner Mountain Museums since the beginning of the year. She wants to be perceived not only as the daughter of the famous mountaineer, but also as an entrepreneur with her own ideas.

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  • Dr. Ludger Wess

"Hi Simone, your plant needs potassium."

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Innovation. Almost a third of the annual harvests on our planet fall victim to plant diseases and pests. The consequences are fatal: famine, impoverished farmers on the one hand, expansion of cultivated areas and increased use of pesticides on the other. Simone and Robert Strey want to change that.

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